Tamaraya: Grounds Developments Launches a Sustainable Coastal Community in South Hurghada

Red Sea Real Estate News • July 2026

Tamaraya: Grounds Developments Launches a Sustainable Coastal Community in South Hurghada

A new 60,000 sqm low-density, walkable neighbourhood designed for year-round living — not just holidays — signals the next wave of Red Sea development.

South Hurghada’s real estate map just gained a significant new entry. Grounds Developments, an Egyptian developer with deep roots in industrial project management, has officially launched Tamaraya — a 60,000-square-metre mixed-use residential community on South Hurghada Road, designed from the ground up as a year-round home rather than a seasonal resort.

The project marks Grounds Developments’ first foray into the Red Sea market, and its timing could not be better. Hurghada’s southern corridor — the stretch between the airport and Sahl Hasheesh — is rapidly becoming the Red Sea’s most dynamic investment zone, with multiple new developments driving infrastructure upgrades and property values upward.

What Makes Tamaraya Different

Most Red Sea projects are built for vacationers. Tamaraya flips the script. The developer has positioned it explicitly as a permanent residential destination — targeting domestic buyers, Egyptian expatriates, and international investors who want a coastal address they can call home 365 days a year.

Key Design Principles

• Low-density layout: Green spaces exceed the built-up footprint — a deliberate choice for breathing room and privacy.
• Walkable community: Landscaped promenades, shaded pathways, and a pedestrian-first spine connect every part of the development to the central clubhouse and pools.
• Sustainable architecture: Natural ventilation, energy-efficient building orientation, and environmentally conscious planning — designed with the Red Sea climate in mind.
• 300+ days of sunshine: The coastal orientation and open layouts maximise natural light and sea breezes year-round.

Residences: Four Typologies for Every Buyer

Tamaraya offers four distinct home types, ranging from compact apartments to multi-level townhouses:

Each typology shares a calm material palette and a deliberate connection to the surrounding landscape — expressed through open layouts, generous terraces, and expansive windows.

The Team Behind the Project

Grounds Developments was founded by Youssef Fekry and is led by industrialist Ali Fekry. The company brings decades of experience in project management and industrial sectors — a background that translates into disciplined execution and a focus on long-term value creation.

The architectural and master planning partner is Studio Five, led by partners Ahmed Tarek and Hatem Essam (who also serves as Project Director for Tamaraya). Their design approach is tailored specifically to the Red Sea environment, integrating built structures with open spaces to create a community that feels connected to both the sea and the land.

Why South Hurghada Matters

Tamaraya’s location on South Hurghada Road — near the Sahl Hasheesh corridor — places it in one of the Red Sea’s fastest-growing investment zones. Here’s why this matters:

• Infrastructure momentum: The Sahl Hasheesh road extension, airport expansion, and new commercial developments are transforming South Hurghada from a transit corridor into a residential destination.
• Property appreciation: MAMO Property data shows the Magawish–Sahl Hasheesh corridor achieving 15–20% annual price appreciation, with some zones exceeding 20%.
• Proximity to key amenities: Tamaraya’s office is located behind Senzo Mall on the Sahl Hasheesh/Hurghada Road — minutes from the beach, the airport, and Hurghada’s expanding commercial centre.
• Year-round demand: Unlike seasonal resort towns, South Hurghada benefits from permanent population growth, tourism traffic, and the emerging digital nomad/expat community.

What This Means for Investors

The launch of Tamaraya reflects a broader trend in Hurghada’s real estate market: developers are building for permanent residents, not just tourists. This shift is significant because:

1. Year-round occupancy drives more stable rental yields than seasonal holiday lets.
2. Sustainable design reduces operating costs and increases long-term property value.
3. Low-density communities command premium pricing — buyers pay for space, privacy, and quality of life.
4. New developer entry expands supply in a market where demand consistently outpaces availability.

For investors looking at the Red Sea coast, Tamaraya represents a compelling early-stage opportunity — particularly for those seeking a property that works as both a lifestyle home and an investment asset.

Sources: Zawya, Daily News Egypt, Grounds Developments (groundsdevelopments.com), Studio Five
Disclaimer: Prices, timelines, and specifications are subject to change. MAMO Property is an independent agency — contact us for verified, up-to-date information.